Black Hound Gallerie is a retail shop located in the heart of downtown Flagstaff, Arizona. Guaranteed to make you laugh, Black Hound Gallerie has a little bit of something for everyone. Ever since the shop's inception in 1996, they have catered to the hearts of tourists, locals, and college students alike. Black Hound Gallerie sells everything from clothing to books to kitschy novelties, and everything in between!
Objective: Manage Facebook and Instagram pages to showcase both exciting new products as well as classic customer favorites. Encourage viewers to come into the store.
Strategy: Generate excitement and interest in new or popular products with photographs taken in-store. Maintain humor and tone that is on par with Black Hound's brand. Utilize photos of employees to add a human element to the brand and encourage customer relationships with the business and its employees.
